What I’m reading – to improve my Business Networking Skills

I’ve been tagged by Almostgotit of AlmostGotIt.com with a new blogging meme.

The Rules:

  1. Provide a list of the books you’re currently reading.
  2. Pick up the nearest book, and open it to page 123.
  3. Find the fifth sentence, and post the next three sentences.
  4. Tag 3-5 more people by posting comments on their blogs.
  5. Link back to the person who tagged you. (It’s nice to leave them a comment, too!)

The Books:

  1. Word of Mouth Marketing by Andy Sernovitz
    How Smart Companies Get People Talking – This is a book filled with great ideas to get people talking about your business or your product/service.  It drills down to the basics and… goodness knows that many of us need to know the basics.  I would highly recommend this book for business people who want to empower their business networking by creating strategic word of mouth!
  2. Your Attention Please by Paul B. Brown and Alison Davis
    How to appeal to today’s distracted, disinterested, disengaged, disenchanted, and busy audiences.  Another great book for figuring out how to get your message across in a crowded and frenzied world filled with too many messages and too much noise.  I have flagged about 40 pages in this book for ideas to go back and read again.
  3. the power of kindness by Piero Ferrucci
    This book is so full of warm and fuzzy ideas that it really gets you thinking about how basic and easy it is to be kind … when we can let our egos step aside and let empathy and compassion rule our brains.  A must read for everyone on the planet.

    Here is the quote from page 123 of Word of Mouth Marketing:

    (These great email tricks are also worth a try)  Tell reader NOT to forward the message.  Works every time.  My most-forwarded messages all start with the phrase “PRIVATE: DO NOT FORWARD.”

The Tags:

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